KUCHING: Honda Malaysia is giving away seven special edition models to celebrate its journey of reaching one million sales units by launching its ‘1 Million Dreams Campaign.
The campaign aims to show appreciation to its customer for their steadfast support and trust in the Honda brand.
The brand has chalked up an impressive sales record by reaching the one millionth unit sales milestone.
“Over the last 20 years, Honda Malaysia continuously embraces the challenging spirit,” Honda Malaysia managing director and chief executive officer Toichi Ishiyama said in a statement.
“This led to an introduction of many models that suit different lifestyles as well as advanced technologies for Malaysians,” he said.
He added that the campaign is an initiative to say thank you to customers for the support which enabled the company to come a long way and experience inspiring journey.
“As our appreciation, we are giving away seven special edition models, namely the Jazz, All-New City, BR-V, HR-V, Civic, New CR-V and Accord,” he said.
The campaign runs from Feb 25 to March 24, with a variety of exciting activities for the public.
Honda Malaysia president and chief operating officer Sarly Adle Sarkum said the activities include nationwide showroom displays and exhibition.
“We also want to express our appreciation to all frontliners for their hard work and dedication in combating the Covid-19 pandemic.
“Hence, we allocated one of the seven special edition cars, especially for them to win through this campaign,” he added.
Honda also expresses its gratitude to members of the media for their support and honest review of its product as well as dealer partners for their strong commitment to uphold the Honda brand.
“We would also like to thank the Malaysian government for their continuous support by introducing the Short-Term Economic Recovery Plan (Penjana),” said Ishiyama.
For more information on the campaign, log in to honda.com.my/1milliondreams/entry, visit any of the Honda authorised dealerships nationwide, call Honda Malaysia’s toll-free number at 1-800-88-2020, or log on to www.honda.com.my.