MAGGI not missing out Gawai celebrations

Chuo in a photo call with MAGGI's teammates launching the campaign.

KUCHING: Popular food brand, MAGGI will return to host Gawai festivities with its MAGGI’s ‘Jom Masak dan Berkongsi Bersama’ campaign in conjunction with the annual celebration.

This year, MAGGI will raise funds through of its ‘Jom Masak dan Berkongsi Bersama’ contest for the benefit of charity organisations, Hope Place and Special Needs Society Kuching.

That being said, with this contest, MAGGI aims to light up the spirit of the local community and inspire others to also come forward and give back to the community, mirroring the spirit of care and unity of Gawai.

Business executive officer of MAGGI, Nestle (Malaysia) Berhad, Geetha Balakrishna, said the company looked forward to the celebration of culture and heritage.

“Hari Gawai is a significant thanksgiving and harvest festival that reminds us to cherish with friends and family, while coming together to celebrate the blessings that food brings.

“We at MAGGI believe that through the goodness of homemade food, there is an opportunity to make a positive difference, for our loved ones and the community,” she said.

She said the firm was honoured to be part of the Sarawakian kitchen, whether it’s for everyday cooking or special dishes prepared during the auspicious celebration, making the festivity merrier and more meaningful.

“In line with MAGGI’s brand promise, You and MAGGI Cook the Difference, we understand that cooking goes beyond merely satiating one’s appetite.

“Through its various products, MAGGI strives to empower Malaysians in their culinary journeys, especially in creating good food moments with their loved ones,” added Geetha.

In the meantime, Hope Place and Special Needs Society Kuching will be receiving upgrades to their existing living facilities as well as contributions in the form of food supplies, sewing machines and household items, which would be distributed to its members and the communities in need, including people with intellectual disability, orphanages and welfare homes.

President of Special Needs Society Kuching Joseph K L Chuo said Gawai had always been synonymous with the spirit of caring and togetherness.

“We believe that expressing concern to those in need and caring for the special needs community is a shared responsibility.
“Hence, we are glad that MAGGI is one of the caring corporate citizens and we appreciate all their contribution and support. We would like to call upon the public to join us in our community efforts to impart hope, compassion and love to the underserved segment of our society,” he said.

Meanwhile Hope Place also expressed its appreciation to the contribution and support provided by MAGGI as it would ease the burden of the underprivileged communities and make a difference in their lives.

The contest will run from May 1 to June 30, with MAGGI contributing 10 sen for every contest entry received.

A total of RM135,000 worth of prizes are up grabs consisting of the grand prize of Toyota Hilux Double Cab 2.4E (AT) 4×4, first place prizes of RM2000 for four recipients and weekly prizes of cooking appliances worth RM200 each for 108 recipients.

To participate, purchase participating MAGGI products, and submit the entry and contact details in one of the following ways which is through WhatsApp, include name and IC number on the original receipt as proof of purchase, snap a photo and send it to 018-3883317.

The second way would be through mail or contest drop box. Fill in the entry form with the required details and send the form together with proof of purchase (to be inserted in an envelope) to the post office box address or contest drop box.

More information about the contest is obtainable at for more details.

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