KUCHING: Milo bundle packs were distributed to seven organisations nationwide in conjunction with the Ramadan and Hari Raya festivities.
430 packs were donated equally among Human Aid Selangor, Kuching Food Aid, The Lost Food Project, Malaysian Relief Aid, Food Aid Foundation and Yayasan Pesona, as well as selected B40 families in Selangor identified through a partnership with Astro.
“Thanks to the generosity of Malaysians who contributed to #SkuadKebaikanMILO during Ramadan via Shopee, we were able to continue spreading goodness and helping communities in need.
“#SkuadKebaikanMILO provided a safe, convenient way for Malaysians to contribute, by purchasing any one of the four #ParcelKebaikan (food parcel donations) bundle packs offering Milo and other Nestle products priced between RM25 and RM155.
“Milo also pledged to donate RM1 worth of selected Nestle products for every participating Milo product purchased from Shopee Malaysia during the campaign period,” said consumer marketing manager Maria Murni Nur Azmi.
She revealed that sales of #ParcelKebaikan and the matching donation came up to a total of RM120,000 worth of Nestle products.
“We hope the #ParcelKebaikan contributions go a long way in providing relief to our communities and offering them nourishment for everyday energy, while spreading some much-needed festive cheer along the way.”
On another note, Kuching Food Aid, an initiative to collect funds for food for underprivileged communities, said #ParcelKebaikan would benefit particularly those in areas hardest hit by Covid-19.
“Whenever we distribute food aid to our beneficiaries, the one thing that never fails to delight them is Milo.
“To Sarawakians, a pack of Milo represents a moment of joy. The #SkuadKebaikanMILO goodness certainly is essential in keeping our communities fed and nourished,” said its representative Shentel Lee.