KUCHING: As the dates of this year’s Valentine’s Day and Chinese New Year intertwine, cosmetics brand Perfect Diary is launching two sets of makeup products – the Stiletto Rouge Intense Velvet Slim Lipstick Gift Set and the PerfectStay Weightless Soft-Velvet Blurring Loose Powder – on its official store on e-commerce platform Shopee.
The Valentine’s Day limited edition lipstick gift set, which is available in shades of nude, red, and orange, comes in its trademark golden-white handbag with heart-printed packaging.
Its sleek gold case, inspired by the daring stiletto heel, celebrates incredible fashion as well as female confidence.
Meanwhile, the powder product, formulated with luxurious royal jelly and infused with grape seed elements, helps control excess oil and keeps makeup in place for up to 12 hours.
The ultra-lightweight and silky smooth texture provides a flawless, airbrushed instant finish that is also highly suitable for baking.
With seven different shades to choose from, the Powder is compatible for all skin tones. This includes two new shades that Perfect Diary has made available exclusively on Shopee.
According to Perfect Diary general manager Vincent Chen, the brand practised a ‘Direct to Consumers’ policy that allowed them to co-create products with their consumers by listening to customer needs to come up with even more creative products that provided an experience beyond expectations.
“We want to be a brand that stands with consumers. To us, the term ‘marketing’ means building a communication bridge between us and our consumers.
“Maintaining close contact with them allows us to gain a deeper understanding of their preferences and needs, thereby enabling us to launch products they like.
“What’s more, we believe that reputation is not built through just any marketing, but by maintaining consistency between word of mouth and product quality.
“‘Product power’ is the core driving force in the development and growth of Perfect Diary,” he said in a statement on Thursday (Feb 4).
From now until Feb 28, customers can enjoy up to 50 per cent off storewide when shopping at Perfect Diary’s Official Store on Shopee. On top of that, they can enjoy RM15 off voucher when spending at least RM150 in a single purchase.
From Feb 2 to 10, the Perfect Diary is also giving away freebies worth RM29.90 for every Slim Lipstick Gift Set purchase while stocks last.
In conjunction with the Shopee 2.2 CNY Sale happening from now until Feb 13, Perfect Diary fans will also enjoy 88 per cent off discount vouchers daily, free shipping with a minimum spend of RM10 and more.
Visit Perfect Diary’s official store on Shopee at https://shopee.com.my/perfectdiary.os to bag these exclusive deals.
