Karl Lagerfeld signs up Olivia Palermo for fall collab

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Olivia Palermo is set to style fall 2019 looks for the Karl Lagerfeld brand. Photo: AFP

For fall 2019, the German fashion designer and photographer Karl Lagerfeld’s label will tap the expertise and creativity of the influencer Olivia Palermo. The epitome of laid-back chic, the influencer will style several looks for the new season.

Collaborations are stacking up for Karl Lagerfeld. After signing up Carine Roitfeld to curate her pick of favourite pieces for fall 2019, the designer’s brand has invited the influencer and model, Olivia Palermo, to style looks for the season.

With some 5.8 million followers on Instagram alone, Olivia Palermo has carved out a place in the exclusive world of fashion, becoming a Fashion Week regular in the industry’s four capitals.

As part of this collaboration, the influencer will also cocreate five bespoke designs with the brand’s creative team. The collaboration will land in Karl Lagerfeld stores, in selected accredited retailers and online from June.

As something of a specialist when it comes to collaborations, Karl Lagerfeld last year invited Kaia Gerber to co-create an entire ready-to-wear collection, combining the brand’s Parisian roots with the young model’s Californian style. – Relaxnews

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