KUCHING: Sarawak Tourism Board (STB) is launching the Sia Sitok Sarawak (SSS) 3.0 and Sia Sitok Sarawak Accommodation (SSSA) 2.0 campaign today (March 1).
In a statement, it said the campaign is exclusively for Sarawakians and non-Sarawakians residing in Sarawak with work permits.
“Through the SSS 3.0, Sarawakians will be able to enjoy over 88 exciting packages for tours and activities throughout Sarawak which includes day trips and multi-day trips.
“Meanwhile SSSA 2.0 will offer attractive staycation packages, local hotel and resorts under the Malaysian Association of Hotel’s Sarawak Chapter at hotelsarawak.com.my.
“The booking period for both deals start from March 1 until April 30 this year while the travelling period is from March 1 until May 31,” it said.
STB chief executive officer Sharzede Salleh Askor said STB started the campaigns to boost the local tourism industry during the pandemic as well as to revive the economy of the state.
“We are heartened that this homegrown brand and campaign has grown, cementing our confidence in the culture, adventure, nature, food and festivals (or CANFF) of our state,” she said.
She reiterated the expansion of the number of packages available for the said campaigns will give Sarawakians more opportunities to discover the uniqueness of the state.
“Ultimately, we want Sarawakians to explore their own backyards and become tourism ambassadors for other travellers around the world.
“We urge Sarawakians to leverage on this exclusive opportunity and grab the limited SSS 3.0 and SSSA 2.0 deals.
“There is no better way to travel than with friends and family, and what better opportunity than to discover the beautiful culture, adventure and nature in Sarawak. Do not miss this opportunity,” she added.
Sharzede stated that they are optimistic the campaigns will contribute to realising the state’s tourism targets for the year.
“2022 is a chapter of resilience, resurgence and growth for the travel industry, and STB will continue focusing on building and creating new ways of doing business beyond the Covid-19 pandemic,” she added.
For more information on Sia Sitok Sarawak and Sia Sitok Sarawak Accommodation, the public may visit www.siasitok.sarawaktourism.com
