STB takes Sia Sitok brand global

KUCHING: Sarawak Tourism Board (STB) has launched a Global Sia Sitok Vacations campaign to attract visitors from all over the world. The campaign, which will run from May 1 to July 16 this year, will offer 147 promotional packages through the EnjoySarawak App, involving 51 merchants, for non-Sarawakians and foreigners. The app provides a comprehensive […]

Sia Sitok travel brands set for relaunch

KUCHING: Sia Sitok Sarawak and Sia Sitok Sarawak Accommodation, two locally produced travel brands, will be relaunched next month with a RM4 million sales goal. Tourism, Creative Industries, and Performing Arts Minister Datuk Sri Abdul Karim Rahman Hamzah said Sia Sitok Sarawak had produced sales of more than RM10.5 million the previous two years and […]

Tourism players urged to avoid working in silos

KUCHING: Here’s some good news for travellers. The next Sia Sitok campaign themed ‘Discover Sarawak Gems’ for tours and packages, and accommodation will commence next month. Sarawak Tourism Board (STB) chairman Dennis Ngau said the official dates will be announced soon. “Of course, to ensure the continuous success of the campaign, we cannot work in […]

STB dangles travel and stay packages starting today

KUCHING: Sarawak Tourism Board (STB) is launching the Sia Sitok Sarawak (SSS) 3.0 and Sia Sitok Sarawak Accommodation (SSSA) 2.0 campaign today (March 1). In a statement, it said the campaign is exclusively for Sarawakians and non-Sarawakians residing in Sarawak with work permits. “Through the SSS 3.0, Sarawakians will be able to enjoy over 88 […]

Domestic tourism to be intensified with 88 tour packages

KUCHING: Domestic tourism will be stepped up with the launch of various Sia Sitok Sarawak packages next month. Tourism, Creative Industry and Performing Arts Minister Datuk Seri Abdul Karim Rahman Hamzah said that Sia Sitok Sarawak 3.0 was expected to be launched on March 1, offering 88 tour packages covering southern, central and northern regions, […]

Short-term measures to help tourism industry recover

MIRI: Sarawak’s Tourism, Arts and Culture Ministry and its agencies have been implementing short-term measures for the recovery of the tourism, arts and culture industry with the support of various tourism industry players and stakeholders. Assistant Tourism, Arts and Culture Minister Datuk Sebastian Ting told a press conference this after chairing the Sarawak Tourism Coordination […]

Positive response to local tourism packages

KUCHING: Sarawakians have responded positively to the tourism packages offered under the Sia Sitok Sarawak 1 and 2 tourism campaign as well as the Sia Sitok Sarawak Accommodation intrastate staycation campaign. Tourism, Arts, and Culture Minister Datuk Seri Abdul Karim Rahman Hamzah said that according to feedbacks received by the ministry, Sarawakian were able to […]

Shifting focus to domestic tourism

KUCHING: Travel agencies are among the businesses most affected by the Covid-19 pandemic, with zero bookings for tours outside the country. To stay alive, many have shifted their focus to domestic tourism. Malaysian Association of Tour and Travel Agents (Matta) Sarawak Chapter chairperson Lina Tsen said since the onset of the pandemic last year, most […]

Help promote Sarawak, locals urged

KUCHING: Sarawakians have been urged to become ambassadors in promoting and boosting state tourism. Sarawak Tourism, Arts and Culture Minister Datuk Abdul Karim Rahman Hamzah said the Covid-19 pandemic had given Sarawakians the opportunity to explore their own backyards. Having said this, Abdul Karim noted that the Sia Sitok Sarawak 1.0 campaign in 2020 had […]

Inter-state travel not feasible yet

KUCHING: The time is not right yet to reinstate inter-state travel and open up the tourism sector, said Tourism, Arts and Culture Minister Datuk Abdul Karim Rahman Hamzah. Despite his eagerness to see the revival of the sector, Abdul Karim said the nationwide Covid-19 situation needed to be taken into account as the number of […]