Sarawak targets to become first legacy capital for business events in M’sia, Borneo

KUCHING: Sarawak will target and prioritise business event topics that fall within the six key economic and seven enabling sectors of the Post-COVID-19 Development Strategy (PCDS) 2030.
 
The six key economic sectors of the PCDS 2030 are manufacturing, mining, agriculture, forestry, tourism, and services, while the seven enabling sectors of the PCDS 2030 include digital, innovation, education, infrastructure, utilities, transport, and renewable energy.
 
According to Premier Datuk Patinggi Tan Sri Abang Johari Tun Openg, this would make Sarawak the first legacy capital for business events in Malaysia and Borneo.
 
“We will develop a legacy ecosystem by enhancing our human capital and using data to respond to market needs.
 
“We will continue to communicate and connect with key stakeholders and cement Sarawak’s legacy brand promise.
 
“What we foresee is that business events will become a strong contributor to Sarawak’s Gross Domestic Product (GDP) and social development,” he said at the 10th Anak Sarawak Awards ceremony at the Imperial Hotel here yesterday (May 12).
 
Abang Johari further said that as a testament to the leadership role, Business Events Sarawak, together with the Ministry of Tourism, Creative Industry, and Performing Arts, will launch the Legacy Impact Master Action Plan at the IMEX Frankfurt trade show on May 23 in Germany.
 
“This is the first action plan of its kind in Southeast Asia to define and drive decisions about hosting business events in Sarawak.
 
“This is Sarawak adopting transformative thinking — first-tier thinking. Legacy impact is Sarawak’s value proposition beyond business events, but it is the proposition for all sectors and industries.
 
“As such, it is imperative that government ministries and agencies act upon this directive to empower Sarawak as the first legacy capital in Malaysia and Borneo,” he said.